{
 "id": "app",
 "slug": "app-usage",
 "code": "APP",
 "roman": "X",
 "name": "App Usage & Downloads",
 "definition": "App usage data is estimated measurement of mobile application adoption — downloads, active users, engagement, and in-app revenue — derived from device panels and app-store statistics.",
 "primer": "App-usage data estimates how many people download, open, and pay within mobile applications, modelled from device panels and store signals. It yields download counts, active-user trends, retention curves, and revenue estimates at the app and publisher level. Investors use it to track engagement for consumer-internet and gaming names well before quarterly disclosure. The decisive factors are panel size and geographic mix, the accuracy of the modelling against known truth, and how methodology changes affect comparability over time.",
 "typicalUniverse": "App-first businesses — social, gaming, streaming, marketplaces, delivery, mobility, fintech and neobanks — whose downloads, engagement and in-app revenue are observable.",
 "counts": {
  "providers": 14,
  "verified": 14,
  "withSample": 1
 },
 "links": {
  "html": "https://altdataatlas.com/category/app-usage",
  "markdown": "https://altdataatlas.com/category/app-usage.md",
  "json": "https://altdataatlas.com/api/categories/app-usage.json"
 },
 "coverage": [
  {
   "sector": "Energy",
   "providers": 1,
   "stated": 0,
   "html": null,
   "markdown": null,
   "json": "https://altdataatlas.com/api/coverage/app-usage/energy.json"
  },
  {
   "sector": "Materials",
   "providers": 1,
   "stated": 0,
   "html": null,
   "markdown": null,
   "json": "https://altdataatlas.com/api/coverage/app-usage/materials.json"
  },
  {
   "sector": "Industrials",
   "providers": 1,
   "stated": 0,
   "html": null,
   "markdown": null,
   "json": "https://altdataatlas.com/api/coverage/app-usage/industrials.json"
  },
  {
   "sector": "Consumer Discretionary",
   "providers": 14,
   "stated": 2,
   "html": "https://altdataatlas.com/coverage/app-usage/consumer-discretionary",
   "markdown": "https://altdataatlas.com/coverage/app-usage/consumer-discretionary.md",
   "json": "https://altdataatlas.com/api/coverage/app-usage/consumer-discretionary.json"
  },
  {
   "sector": "Consumer Staples",
   "providers": 1,
   "stated": 0,
   "html": null,
   "markdown": null,
   "json": "https://altdataatlas.com/api/coverage/app-usage/consumer-staples.json"
  },
  {
   "sector": "Health Care",
   "providers": 1,
   "stated": 0,
   "html": null,
   "markdown": null,
   "json": "https://altdataatlas.com/api/coverage/app-usage/health-care.json"
  },
  {
   "sector": "Financials",
   "providers": 13,
   "stated": 1,
   "html": "https://altdataatlas.com/coverage/app-usage/financials",
   "markdown": "https://altdataatlas.com/coverage/app-usage/financials.md",
   "json": "https://altdataatlas.com/api/coverage/app-usage/financials.json"
  },
  {
   "sector": "Information Technology",
   "providers": 14,
   "stated": 2,
   "html": "https://altdataatlas.com/coverage/app-usage/information-technology",
   "markdown": "https://altdataatlas.com/coverage/app-usage/information-technology.md",
   "json": "https://altdataatlas.com/api/coverage/app-usage/information-technology.json"
  },
  {
   "sector": "Communication Services",
   "providers": 16,
   "stated": 4,
   "html": "https://altdataatlas.com/coverage/app-usage/communication-services",
   "markdown": "https://altdataatlas.com/coverage/app-usage/communication-services.md",
   "json": "https://altdataatlas.com/api/coverage/app-usage/communication-services.json"
  },
  {
   "sector": "Utilities",
   "providers": 1,
   "stated": 0,
   "html": null,
   "markdown": null,
   "json": "https://altdataatlas.com/api/coverage/app-usage/utilities.json"
  },
  {
   "sector": "Real Estate",
   "providers": 2,
   "stated": 1,
   "html": null,
   "markdown": null,
   "json": "https://altdataatlas.com/api/coverage/app-usage/real-estate.json"
  }
 ],
 "asOf": {
  "register": "2026-09-24",
  "coverage": "2026-09-29",
  "latest": "2026-09-29"
 },
 "license": {
  "name": "AltData Atlas Data Licence v1",
  "url": "https://altdataatlas.com/agents#licence"
 },
 "citation": "AltData Atlas, App Usage & Downloads (https://altdataatlas.com/category/app-usage), as of 2026-09-24. AltData Atlas Data Licence v1.",
 "providers": [
  {
   "id": "forty-two-matters",
   "name": "42matters",
   "category": "app-usage",
   "description": "App-market data and intelligence across mobile and connected-TV stores.",
   "historySince": 2012,
   "delivery": [
    "API"
   ],
   "priceBand": "mid",
   "hasSample": false,
   "verified": true,
   "tier": "inferred",
   "sectorsProvenance": "inferred",
   "signals": [
    "app-usage"
   ],
   "sectors": [
    "Communication Services",
    "Consumer Discretionary",
    "Information Technology",
    "Financials"
   ],
   "regions": [
    "Europe"
   ],
   "approxCount": null,
   "tickerMapped": null,
   "coverageSince": null,
   "json": "https://altdataatlas.com/api/providers/forty-two-matters.json"
  },
  {
   "id": "adjust",
   "name": "Adjust",
   "category": "app-usage",
   "description": "Mobile measurement and app-analytics platform.",
   "historySince": 2012,
   "delivery": [
    "API",
    "Dashboard"
   ],
   "priceBand": "enterprise",
   "hasSample": false,
   "verified": true,
   "tier": "inferred",
   "sectorsProvenance": "inferred",
   "signals": [
    "app-usage"
   ],
   "sectors": [
    "Communication Services",
    "Consumer Discretionary",
    "Information Technology",
    "Financials"
   ],
   "regions": [
    "Global"
   ],
   "approxCount": null,
   "tickerMapped": null,
   "coverageSince": null,
   "json": "https://altdataatlas.com/api/providers/adjust.json"
  },
  {
   "id": "anthemdata",
   "name": "AnthemData",
   "category": "app-usage",
   "description": "About live streaming, we can provide: DAU, number of paying users, ARPU; About music & audio, we can provide: paid subscription, number of digital album sales, ",
   "historySince": null,
   "delivery": [],
   "priceBand": "unknown",
   "hasSample": false,
   "verified": true,
   "tier": "inferred",
   "sectorsProvenance": "inferred",
   "signals": [
    "app-usage"
   ],
   "sectors": [
    "Communication Services",
    "Consumer Discretionary",
    "Information Technology",
    "Financials"
   ],
   "regions": [
    "Asia-Pacific"
   ],
   "approxCount": null,
   "tickerMapped": null,
   "coverageSince": null,
   "json": "https://altdataatlas.com/api/providers/anthemdata.json"
  },
  {
   "id": "appmagic",
   "name": "AppMagic",
   "category": "app-usage",
   "description": "Mobile-app market intelligence on downloads, revenue, and rankings.",
   "historySince": 2018,
   "delivery": [
    "API",
    "Dashboard"
   ],
   "priceBand": "mid",
   "hasSample": false,
   "verified": true,
   "tier": "inferred",
   "sectorsProvenance": "inferred",
   "signals": [
    "app-usage"
   ],
   "sectors": [
    "Communication Services",
    "Consumer Discretionary",
    "Information Technology",
    "Financials"
   ],
   "regions": [
    "Global"
   ],
   "approxCount": null,
   "tickerMapped": null,
   "coverageSince": null,
   "json": "https://altdataatlas.com/api/providers/appmagic.json"
  },
  {
   "id": "appsflyer",
   "name": "AppsFlyer",
   "category": "app-usage",
   "description": "Mobile attribution and marketing-analytics platform.",
   "historySince": 2011,
   "delivery": [
    "API",
    "Dashboard"
   ],
   "priceBand": "enterprise",
   "hasSample": false,
   "verified": true,
   "tier": "inferred",
   "sectorsProvenance": "inferred",
   "signals": [
    "app-usage"
   ],
   "sectors": [
    "Communication Services",
    "Consumer Discretionary",
    "Information Technology",
    "Financials"
   ],
   "regions": [
    "Global"
   ],
   "approxCount": null,
   "tickerMapped": null,
   "coverageSince": null,
   "json": "https://altdataatlas.com/api/providers/appsflyer.json"
  },
  {
   "id": "apptopia",
   "name": "Apptopia",
   "category": "app-usage",
   "description": "App performance estimates covering downloads, active users, and engagement.",
   "historySince": 2011,
   "delivery": [
    "API",
    "Dashboard"
   ],
   "priceBand": "mid",
   "hasSample": false,
   "verified": true,
   "tier": "stated",
   "sectorsProvenance": "stated",
   "signals": [
    "app-usage",
    "expert-networks"
   ],
   "sectors": [
    "Communication Services",
    "Consumer Discretionary",
    "Financials",
    "Information Technology"
   ],
   "regions": [
    "North America",
    "Latin America",
    "Europe",
    "Asia-Pacific"
   ],
   "approxCount": 3500,
   "tickerMapped": true,
   "coverageSince": 2015,
   "json": "https://altdataatlas.com/api/providers/apptopia.json"
  },
  {
   "id": "aurora-mobile",
   "name": "Aurora Mobile",
   "category": "app-usage",
   "description": "App usage provider on over 800mm Chinese Android devices. Founded in 2011; 33 employees.",
   "historySince": null,
   "delivery": [],
   "priceBand": "unknown",
   "hasSample": false,
   "verified": true,
   "tier": "stated",
   "sectorsProvenance": "stated",
   "signals": [
    "app-usage",
    "supply-chain"
   ],
   "sectors": [
    "Communication Services"
   ],
   "regions": [
    "Asia-Pacific"
   ],
   "approxCount": null,
   "tickerMapped": null,
   "coverageSince": 2011,
   "json": "https://altdataatlas.com/api/providers/aurora-mobile.json"
  },
  {
   "id": "comscore",
   "name": "ComScore",
   "category": "app-usage",
   "description": "Provides data and insights on web and mobile app traffic trends. Founded in 1999.",
   "historySince": null,
   "delivery": [],
   "priceBand": "unknown",
   "hasSample": false,
   "verified": true,
   "tier": "inferred",
   "sectorsProvenance": "inferred",
   "signals": [
    "app-usage"
   ],
   "sectors": [
    "Communication Services",
    "Consumer Discretionary",
    "Information Technology",
    "Financials"
   ],
   "regions": [
    "North America"
   ],
   "approxCount": null,
   "tickerMapped": null,
   "coverageSince": null,
   "json": "https://altdataatlas.com/api/providers/comscore.json"
  },
  {
   "id": "mixrank",
   "name": "MixRank",
   "category": "app-usage",
   "description": "1. Mobile Technologies: 30,000 SDKs tracked in over 12M iOS and Android apps 2. Web Technologies: 3,000 Technologies tracked in over 65M websites 3. Firmographi",
   "historySince": null,
   "delivery": [],
   "priceBand": "unknown",
   "hasSample": false,
   "verified": true,
   "tier": "stated",
   "sectorsProvenance": "inferred",
   "signals": [
    "app-usage",
    "jobs-workforce"
   ],
   "sectors": [
    "Communication Services",
    "Consumer Discretionary",
    "Information Technology",
    "Financials"
   ],
   "regions": [
    "Global",
    "North America"
   ],
   "approxCount": null,
   "tickerMapped": null,
   "coverageSince": 2008,
   "json": "https://altdataatlas.com/api/providers/mixrank.json"
  },
  {
   "id": "pathmatics",
   "name": "Pathmatics",
   "category": "app-usage",
   "description": "Digital advertising intelligence tracking ad spend and creative across brands, part of Sensor Tower.",
   "historySince": 2013,
   "delivery": [
    "Dashboard",
    "API"
   ],
   "priceBand": "mid",
   "hasSample": false,
   "verified": true,
   "tier": "inferred",
   "sectorsProvenance": "inferred",
   "signals": [
    "app-usage"
   ],
   "sectors": [
    "Communication Services",
    "Consumer Discretionary",
    "Information Technology",
    "Financials"
   ],
   "regions": [
    "Global"
   ],
   "approxCount": null,
   "tickerMapped": null,
   "coverageSince": null,
   "json": "https://altdataatlas.com/api/providers/pathmatics.json"
  },
  {
   "id": "questmobile",
   "name": "QuestMobile",
   "category": "app-usage",
   "description": "Chinese app data aggregator with more than 700 million mobile devices. Founded in 2014; 80 employees.",
   "historySince": null,
   "delivery": [],
   "priceBand": "unknown",
   "hasSample": false,
   "verified": true,
   "tier": "inferred",
   "sectorsProvenance": "inferred",
   "signals": [
    "app-usage"
   ],
   "sectors": [
    "Communication Services",
    "Consumer Discretionary",
    "Information Technology",
    "Financials"
   ],
   "regions": [
    "Asia-Pacific"
   ],
   "approxCount": null,
   "tickerMapped": null,
   "coverageSince": null,
   "json": "https://altdataatlas.com/api/providers/questmobile.json"
  },
  {
   "id": "sensor-tower",
   "name": "Sensor Tower",
   "category": "app-usage",
   "description": "Mobile-app download, usage, and revenue estimates across global app stores.",
   "historySince": 2013,
   "delivery": [
    "API",
    "Dashboard"
   ],
   "priceBand": "enterprise",
   "hasSample": true,
   "verified": true,
   "tier": "stated",
   "sectorsProvenance": "stated",
   "signals": [
    "app-usage",
    "estimates-events-flows",
    "card-transactions",
    "foot-traffic"
   ],
   "sectors": [
    "Communication Services"
   ],
   "regions": [
    "Global"
   ],
   "approxCount": null,
   "tickerMapped": null,
   "coverageSince": null,
   "json": "https://altdataatlas.com/api/providers/sensor-tower.json"
  },
  {
   "id": "talkingdata",
   "name": "TalkingData",
   "category": "app-usage",
   "description": "Coverage of more than 600 million smart devices on a monthly basis, Data products include mobile app & gaming analytics, mobile ad tracking, enterprise Smart Ma",
   "historySince": null,
   "delivery": [],
   "priceBand": "unknown",
   "hasSample": false,
   "verified": true,
   "tier": "stated",
   "sectorsProvenance": "inferred",
   "signals": [
    "app-usage",
    "news-sentiment",
    "expert-networks"
   ],
   "sectors": [
    "Communication Services",
    "Consumer Discretionary",
    "Information Technology",
    "Financials"
   ],
   "regions": [
    "Asia-Pacific"
   ],
   "approxCount": 450000,
   "tickerMapped": null,
   "coverageSince": 2011,
   "json": "https://altdataatlas.com/api/providers/talkingdata.json"
  },
  {
   "id": "trustdata",
   "name": "TrustData",
   "category": "app-usage",
   "description": "Chinese mobile app usage data provider with over 150mm MAUs. Founded in 2009; 21 employees.",
   "historySince": null,
   "delivery": [],
   "priceBand": "unknown",
   "hasSample": false,
   "verified": true,
   "tier": "inferred",
   "sectorsProvenance": "inferred",
   "signals": [
    "app-usage"
   ],
   "sectors": [
    "Communication Services",
    "Consumer Discretionary",
    "Information Technology",
    "Financials"
   ],
   "regions": [
    "Asia-Pacific"
   ],
   "approxCount": null,
   "tickerMapped": null,
   "coverageSince": null,
   "json": "https://altdataatlas.com/api/providers/trustdata.json"
  }
 ]
}