The Atlas of Alternative DataSubmit a dataset
← The Atlas of Alternative Data
Chapter X · APP

App Usage & Downloads

App usage data is estimated measurement of mobile application adoption — downloads, active users, engagement, and in-app revenue — derived from device panels and app-store statistics.

14 providers tracked14 verifiedAs of 2026-07-02

The primer

App-usage data estimates how many people download, open, and pay within mobile applications, modelled from device panels and store signals. It yields download counts, active-user trends, retention curves, and revenue estimates at the app and publisher level. Investors use it to track engagement for consumer-internet and gaming names well before quarterly disclosure. The decisive factors are panel size and geographic mix, the accuracy of the modelling against known truth, and how methodology changes affect comparability over time.

The register

Every app usage & downloads provider on file. Verified means the site is live, on its own brand, and editorially checked — never paid placement. Listings are informational, not investment advice.

ProviderGeographySinceDeliveryPrice band
42mattersVerifiedApp-market data and intelligence across mobile and connected-TV stores.Switzerland2012API$50–150k
AdjustVerifiedMobile measurement and app-analytics platform.Global2012API, Dashboard$150k+
AnthemDataVerifiedAbout live streaming, we can provide: DAU, number of paying users, ARPU; About music & audio, we can provide: paid subscription, number of digital album sales, China
AppMagicVerifiedMobile-app market intelligence on downloads, revenue, and rankings.Global2018API, Dashboard$50–150k
AppsFlyerVerifiedMobile attribution and marketing-analytics platform.Global2011API, Dashboard$150k+
ApptopiaVerifiedApp performance estimates covering downloads, active users, and engagement.Global2011API, Dashboard$50–150k
Aurora MobileVerifiedApp usage provider on over 800mm Chinese Android devices. Founded in 2011; 33 employees.China
ComScoreVerifiedProvides data and insights on web and mobile app traffic trends. Founded in 1999.US
MixRankVerified1. Mobile Technologies: 30,000 SDKs tracked in over 12M iOS and Android apps 2. Web Technologies: 3,000 Technologies tracked in over 65M websites 3. FirmographiUS
PathmaticsVerifiedDigital advertising intelligence tracking ad spend and creative across brands, part of Sensor Tower.Global2013Dashboard, API$50–150k
QuestMobileVerifiedChinese app data aggregator with more than 700 million mobile devices. Founded in 2014; 80 employees.China
Sensor TowerVerifiedSampleMobile-app download, usage, and revenue estimates across global app stores.Global2013API, Dashboard$150k+
TalkingDataVerifiedCoverage of more than 600 million smart devices on a monthly basis, Data products include mobile app & gaming analytics, mobile ad tracking, enterprise Smart MaChina
TrustDataVerifiedChinese mobile app usage data provider with over 150mm MAUs. Founded in 2009; 21 employees.China

Elsewhere in the atlas

Previous chapter: Weather & Agriculture. Next chapter: Email Receipts. All 20 categories are defined in the glossary; the full register is on the front page, and the market counts are in the Atlas Briefing.